![]() Movie and TV marketing has since evolved into in-person events, like Westworld's virtual reality exhibits, expanding their narratives by providing information that can’t always be included onscreen. As a first-time viewer, you are fooled practically the whole way through given the. Jurassic World designed a website for its fictional theme park while Batman v Superman: Dawn of Justice advertised Gotham and Metropolis using twin Turkish Airlines ads. The way they made a low-budget vision into a horrific reality-driven scenario is what makes this film worthwhile. Interactive marketing now receives significant emphasis, utilizing incredibly creative techniques. Gore Verbinski's The Ring remake played the cursed tape on television completely free of context, tapping into people’s fear of the unknown and peaking curiosity. It would be practically impossible to create a compelling “true story” gimmick anymore, considering the internet was still fairly new in 1999, but viral marketing remains effective for getting audiences pre-emptively invested. It was so utterly convincing that people actually believed it was reality. ![]() Three student filmmakers march into the woods to make a documentary about a fabled witch credited with a string of murders dating back 200 years. Blair Witch was ground-breaking at the time, nothing had been done quite like it and on such a small budget. The filmmakers couldn’t sustain the ruse long past the release – The Blair Witch Project was a cultural phenomenon and one which Hollywood has often tried to replicate. The Blair Witch Project 1999 Maturity Rating: R 1h 18m Independent Movies Unavailable on an ad-supported plan due to licensing restrictions.
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